Amidst the change in values and demand, perhaps never before has it been as difficult to forecast what lies ahead. It seems to be the overhwhelming majority of used car dealers sales are down... way off.. as far as 70% YTD. People have just plain old stopped coming in! New car stores report decreased sales YTD as well... Bill Ryan (Boch Toyota, MA) suggested that they may be "... off as much as 25% right now...". So... what do you do with your current inventory? How do you forecast what to stock for the next market?
The next market is actually available right now. It's in the auction lanes tomorrow. With little scientific research, limited market analysis, and even less planning than goes into what to pack for lunch... the auction buyer is signaling what lies ahead. Of course each individual plans on what to buy and sell, but when the variable of competitive auction bidding is added the dynamic changes. But patterns reveal themselves and a path ahead becomes a bit more visible... the key is to be in the lanes to feel and touch the change as it happens. Then you'll have a tool to forecast with.
It's not the northeast weather that is keeping the wholesale market in check, it is the overall blanket of slow retail sales at both new and used car retailers! * Subaru product is the most in demand at auction now, Hyundai another sought after product line. * Toyota shows increased prices on non-recall units, but not as strong as you might assume... more trouble ahead for the giant retailer? * The availability (or pure #'s of units) crossing the block is down at auctions overall; and the old economics 101... supply v. demand... is not at work right now. * As stated last post, large trucks are softening, luxury SUV's firm. * Honda Civic strong, Buick (yes, Buick) in demand: 2004 LeSabre LIMITED with 44K sells at an astonishing $9900. Compare that to a 58K 2004 Toyota Camry selling at $8900! Go Buick, go. * It is the economy, stupid. When it is all said, people are not grabbing out for another or new car. We are in a replacement mode at auction- that's it. Chat soon
Comments
Post a Comment