... There has been chatter lately in the lanes about the competition from above. No, not the devine, but from the screen above the auctioneers head. The online bidder. It's become obvious that there is an increasing presence of online bidders and depending on how the auction displays its online bidders, chances are you recognize the dealership. The difference is that that bidder was a traditional "auction guy" and now, has moved toward staying in the store and buying from there.
So what is triggering this migration? The cars online are not pre-selected, better quality cars... infact yesterday at Southern Auto Auction (CT) a 1990 Mercedes SL500 had on line activity (the antithesis to only the newest, lowest mileage cars sell online). There is a growing comfort level and the understanding that if an on line purchase arrives at your store not as described, the seller/auction will take it back. This combined with the tremendous travel time savings has put the on line bidder right there on the horizon, and they are coming closer.
It's not the northeast weather that is keeping the wholesale market in check, it is the overall blanket of slow retail sales at both new and used car retailers! * Subaru product is the most in demand at auction now, Hyundai another sought after product line. * Toyota shows increased prices on non-recall units, but not as strong as you might assume... more trouble ahead for the giant retailer? * The availability (or pure #'s of units) crossing the block is down at auctions overall; and the old economics 101... supply v. demand... is not at work right now. * As stated last post, large trucks are softening, luxury SUV's firm. * Honda Civic strong, Buick (yes, Buick) in demand: 2004 LeSabre LIMITED with 44K sells at an astonishing $9900. Compare that to a 58K 2004 Toyota Camry selling at $8900! Go Buick, go. * It is the economy, stupid. When it is all said, people are not grabbing out for another or new car. We are in a replacement mode at auction- that's it. Chat soon
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