This morning, I spent 4-hours updating my email, cell phone, computer, the house phone accounts, cable TV and the kids accounts. It is a miracle that any of us can remember that much user name password information! So I asked myself, how often do my customers update thier wholesale account? Think about that. Are you using the same proccess you did last year... or have been using for years?
Recently, I have seen some very large multi-franchise new car dealers send everything to auction... and they are still running! They made drastic changes to the operation of thier entire organization by changing the direction of wholesale! It did'nt get advertised to the public, they did'nt sell it to a customer and deliver it, and they each had an internal fight about instituting it I gaurentee. And- thy're still running. So, are you up to making this year the year at your dealership? Go ahead- change your wholesale pattern, then call Sudden Services LLC.
W/
I have been attending and participating in a new podcast, "Auto Transport Intel" that Jay Wertzberger produces and broadcasts with Ty Thompson. It drills in on automotive transport and is dedicated to improving the industry. A topic I explored with them recently was focused on not how to get new business as a transporter but a revealing look at some of the reasons we can't get new business. The theme was that if we look at ourselves with open eyes and ask if we feel if we're putting our best foot forward, what little things could we do to improve our professional profile... and that triggered the theme, "reimagining service". Over the next several weeks, I'll define Reimagining Service in more detail, and we will dig in on the relationships that the car auctions have with vehicle transporters. Stay tuned!
Comments
Post a Comment